To be successful, you need to use both your creative side and your analytical side. Using only one won’t work. We know you enjoy using your creative brain, that’s why you got into retail in the first place. There’s almost no other endeavor that allows you the unending opportunity to be creative and you’re only limited by your imagination.
But while you’re doing all the creative work on promotions, store environment, displays and merchandising, you have to keep an eye on the bottom line. That won’t be a positive experience unless you’re using open to buy planning. While your creative efforts bring in the customers, an open to buy plan will insure that you bring in profits.
There are many systems and services available to choose from and they vary widely in cost and effectiveness. Be sure that the plan you choose or the plan you currently have actually gives you a buying plan based on anticipated sales and desired turn rates – the two elements that drive your store. When you have an effective open to buy plan and stick to it, you can then focus on the creative side of retailing, have fun, and know that you’ll always be profitable.
myotbplan.com is the best open to buy system available! It’s easier, more accurate, more accessible, better supported, the only one that’s guaranteed and has no contract. You have nothing to lose and so much to gain. Call 310-829-5148 today with your questions at or just fill out the no obligation Subscribe form online and we’ll call you. Why wait?
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