It’s an old story, but what’s old is new again. Or maybe it just never changed. Retailers love to buy! And buy, and buy! It’s like the kid in the candy store. It all looks good and you want it. The problem is that you can only sell a certain amount of it and after that it just becomes excess invoices and markdowns. “So we have a few markdowns” you think. But some markdowns lead to more markdowns and when you take markdowns there’s no contribution to overhead (so you can keep the doors open) and there’s no profit (for you).

The only way to avoid this problem is with Open To Buy planning. Once you put OTB in place, you will KNOW HOW MUCH TO BUY! When you buy according to your OTB plan you will not only avoid the Oops, you will turn over your invested capital quicker and make more money. There’s no down side to open to buy. But if you continue to do your buying without it, you’ll continue to run out of money when you pay your bills. Retailers! Wake up! What you’re reading here is the truth. You can’t do this in your head no matter how smart you are because there’s too many variables.

It’s time to do it right and get it right and get rid of the Oops with Open To Buy planning.

myotbplan.com is the best open to buy system available! It’s easier, more accurate, more accessible, better supported, the only one that’s guaranteed and has no contract. You have nothing to lose and so much to gain. Call 310-829-5148 today with your questions at or just fill out the no obligation Subscribe form online and we’ll call you. Why wait?

#opentobuy #myotbplan #retailsuccess #reducemarkdowns #stopoverbuying #retailbuyingplan #knowhowmuchtobuy #improveturnover


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By filling out the form below, you are merely indicating your interest in becoming a subscriber to myotbplan.com. The cost per store is $150 / month and includes 30 departments. Additional departments are available at 10 departments for $25/month.

We will call you (if you are in the US) or email you with additional information and ask for your credit card information as the subscription cost is charged to your credit card automatically every 30 days.

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The program is easy to use, accurate, affordable, accessible, supported and guaranteed. It's simply the best open to buy plan available. We will contact you as soon as we received your information. Please be complete.

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